Master of Arts (MedienKunstGeschichte - MediaArtHistories)

Courses cover Media Art genres such as Net, Telematic and Genetic Art as well as the most recent reflections on Nano, Bio and Transgenic Art, Video Games, Computer Graphics and Animation, Virtual Reality, Augmented Reality, and Intelligent Environments, Hacktivism and Tactical Media, Performance, Glitch Art, hybrid art and Robotics. MediaArtHistories offers a basis for understanding the evolutionary history of media, from historic examples such as the Laterna Magica and Mechanical Automaton of the 17th century, to computer art at the earliest stages of the Internet in the mid-Twentieth Century and the algorithmic art of today. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory. Excursions, and on site faculty seminars, introduce students to the main cultural heritage institutions in the field, such as Ars Electronica and ZKM, archives such as the Archive of Digital Art (ADA www.digitalartarchive.at), festivals such as Transmediale, and the Media Art market.

Elective Groups

Elective Group Media Art, Science and Technology Research

The attendance time consists of two nine-day modules in which seminars, exercises and lectures on the topics listed below take place.

The attendance modules will take place in 2022/2023 on the following dates:
Module 1: 01. - 09.10.2022
Module 2: 01. - 09.12.2022
Module 3: 16. - 24.09.2023
Module 4: 02. - 10.12.2023

Teaching Language: English

Media Histories & Media Art Research

Goals

Foundational knowldege for the meta-disciplinary field of Media Art Histories are presented and analysed in this module. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory.

Contents

~ Media Histories, Media Theory & Media Archeology 
~ Art & Science Methodologies
~ History of Science & Technology
~ Theory of Perception, Art & Cognition 
~ History Immersion & Emotion and other prevalent tropes 

ECTS-Points

7

Digital Archiving and Preservation Strategies

Goals

This module enables the opportunity to learn about the materials of media art, the risks for their preservation, and the strategies available for some of the specific media, such as audio, video interfaces or software. Participants will also learn about different methods and aims of documentation, and some of the varied approaches being used in the field.

Contents

~ Preservation and Conservation of Digital Art
~ Digital Art Archiving and Documentation
~ Documentation Strategies Using Historical to Contemporary Examples 
~ Trends and Developments in Metadata, Keywording, & Thesauri
~ Standards in Documentation and Archiving Born-Digital Cultural Heritage

ECTS-Points

7

Exhibiting, Curating and Collecting in the Digital Age

Goals

Perspectives on art-making and curating that consider forms of production through contemporary digital networks as well as increased reliance on digital technologies ist he fosuc is this module. It explores how art institutions, conservators, curators and scholars have helped, through curatorial practice, to integrate digital art into the wider field of contemporary art.

Contents

~ Forerunning Media Art Institutions 
~ Planning Spaces of Digital Interaction & Engagement 
~ Design & Function of Mediated Knowledge Spaces 
~ Future Trends in Artistic Media
~ From Virtual Exhibitions to Textual Scholarly Productions 

ECTS-Points

7

Genres and Parameters of Media in Art, Science and Technology

Goals

New media art refers to artworks created with new media techologies and are informed by art, science and technology, including many genres that have only exisited for the past 40 years of less. It differentiates itself by its resulting cultural objects and social events, which can be seen in opposition to those deriving from old visual arts and requires an expanded understanding of media for art and science.

Contents

~ Evolution of Media Art Genres since pre-digital to contemporary times
~ Overview of Genres: (Virtual Art and Mixed Reality / Computer Art and Software Art / Telematic Art / Performance / Internet Art / Game Art / Machine Art / Glitch Art / Activism / Haktivism and Tactical Media / Bio Art and Transgenic Art)
~ Interactivity as Paradigm 
~ Media and Their Applications: (Augmented Spaces / Medial Performance / Locative Media / Interface Design / Programming for the Web / 

ECTS-Points

7

Case Studies and Institutions in Media Art Futures

Goals

Media Art is increasingly common in museums and archives, galleries and private collections, and other more unexpected places. This module brings together the critical mass of expertise with representation from Media Art Research outcomes, archiving initiatives, artists, collectors and collecting institutions, festivals, found in freelance, public and private entities.

Contents

~ Excursions (Ars Electronica, Linz AT; Center for Art and Media, Karlsruhe DE) 
~ Regional excursion
~ Bi-yearly MediaArtHistories Conference, various locations
~ Interviews with local players, 
~ Compare and contrast institutions, 
~ Regional/interregional methods of cultural/technological policies and their influence on the field.

ECTS-Points

7

Media Art Criticism & Writing for Research and the Public

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Art Criticism Writing
~ Academic Journal Writing
~ Writing for Multimedia
~ Scholarly research and analysis on a genre, specific work or artist including its contemporary or historical parameters.  
~ Future Directions in Knowledge Transfer

ECTS-Points

7

Research on Institutionalization of Media Arts

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation
Teaching objectives
Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

ECTS-Points

9

Practical Project in Media Art, Science and Technology

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

Elective Group Crossmedia Exhibition Strategies

The university course "Crossmedia Exhibition Development" aims to provide students with in-depth problem- and application-oriented skills and knowledge in applied practice of the discipline of image science through a networking of teaching, teaching-related research and practice. The university course has an interdisciplinary orientation and offers students the opportunity to acquire compact basic knowledge in order to professionally develop exhibition development and cross-media knowledge transfer of (scientific) exhibitions and to be able to professionally implement exhibitions through scientifically sound knowledge in all relevant areas. The course imparts basic knowledge of exhibition development in connection with media theory and practice, especially with the most current strategies of participatory and convergent multimedia mediation.

The three classroom modules will take place on the following dates in 2023:
Module 1: 17 - 21.04.2023
Module 2: 12 - 16.06.2023
Module 3: 28.08. - 01.09.2023

Teaching language: German or English

Crossmedia knowledge transfer and storytelling in culture and science

Goals

This module introduces the history and theory of the development of exhibitions from the tangible agora to modern virtual exhibitions as examples of crossmedia knowledge transfer. From experiential environments to digital mediation and intervention, different types of scientific, artistic and commercial exhibitions and their mediation are analyzed. Analyzing visitor studies for museums and user experience for digital environments give insights into the parameters and possibilities of storytelling aimed at expanding knowledge.

Contents

~ Introduction to exhibition conception and development
~ Crossmedia storytelling for the Culture and Creative Sector    
~ Overview from tangible to virtual dramaturgy for knowledge transfer
~ Visitor research and UX design for museology and cultural management
~ Introduction to time and project management for cultural projects

ECTS-Points

7

Media convergence and diversity for contemporary exhibitions in the post-digital age.

Goals

Exhibitions exist in an environment transformed by the digital age. Exhibition development today must answer the contemporary audience’s expectations to combine haptic and digital engagement, as well as opportunity for interactive and participative knowledge construction. This module focuses on the conceptual development of multi-media interpretive techniques as well as deeper examination of crossmedia exhibition project organization most commonly used in creative and cultural projects.

Contents

~ Types of interpretation and exhibiting - scientific / artistic / commercial exhibitions .
~ Types of mediation and their multiple media forms specifics for virtual, permanent or traveling exhibitions
~ Examining participative methods and rationale for audience engagement and co-creation
~ Image & text design for various media applications
~ Case studies of outstanding projects by international lecturers

ECTS-Points

7

Planning and implementation of crossmedia exhibition projects

Goals

The praxis oriented university course imparts expertise for integrating a variety of diverse media into knowledge transfer spaces.Individuals coming from the cultural and media sector who want to explore future-oriented approaches and develop crossmedia exhibition strategies step into real praxis during this module. The focused on practical aspects and best practice examples through both mandatory and optional elements supports individually initiated projects that complete the course.

Contents

~ Design and implementation of a practical project,
~ Problem analysis and solution models,
~ Expert discussions and feedback,
~ Idea development and networking,
~ Sustainability and integration of SDGs in creative & cultural sector.
~ Diversity & inclusion for teams and audience
~ Optional: copyright and lending, legal and insurance,
~ Optional: funding and fundraising/sponsorship,
~ Optional: communication and marketing,

ECTS-Points

7

Practical project in crossmedia exhibition development

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

Elective Group Photography / Mechanically Reproduced Images

The attendance time consists of three five-day modules in which seminars, exercises and lectures on the topics listed below take place.

The three attendance modules will take place in 2022 on the following dates:
Module 1: 04 - 08.04.2022
Module 2: 20 - 24.06.2022
Module 3: 05 - 09.09.2022

Teaching Language: German

In addition, the students work on a practical project at home (the latter is a scientific or research-practical work on photography / technically reproduced images).

History and technology of photography

ECTS-Points

7

Theory of photography / technically reproduced images, photographic genres, photographic art

ECTS-Points

7

Image circulation and markets

ECTS-Points

7

Scientific or practical research work in the field of photography / technically reproduced images.

ECTS-Points

9

Elective Group Image & Science

The Elective Group "Image & Science" aims to provide students with in-depth problem- and application-oriented skills and knowledge in applied practice of the discipline of image science by linking teaching, teaching-related research and practice. The university course is interdisciplinary and offers students the opportunity to acquire compact basic knowledge in order to understand and classify motive-history, theory and aesthetics of images of science as well as to be able to professionally implement the practical creation of visualizations of data and scientific results.

Context and change in information society systems and theories

Contents

History and theory on the development of systems and techniques for visualization of scientific content 

ECTS-Points

7

Evaluation of visualization tools and development of visualizations

Contents

Deeper look into visualzation techniques und visualization tools

ECTS-Points

7

Planning and implementation of projects in Image and Science

Contents

Experience with visualization techniques and tools

ECTS-Points

7

Practical project in Image and Science

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

ECTS-Points

9

Elective Group Cultural Data Studies / Digital Humanities

History and Theories of Information Society and Analysis

Goals

This module introduces the history and theory of the information society, from pre-digital communication to the field of cultural heritage and contemporary technologies. Different types of knowledge cultures will be analyzed from different perspectives such as digital humanities and history of science or cultural informatics. Methods of information analysis are presented that bring together cultural research questions with the possibilities of computer science.

Contents

~ Development and change of the information society,
~ Introduction to digital cultures of knowledge (digital humanities, history of science and culture, media theory, cultural informatics, history of technology)
~ Media archives and cultural memory,
~ Computational knowledge extraction,  
~ Historical development of computer vision and visualization.

ECTS-Points

7

Methods and Tools in Digital Humanities

Goals

The Humanities exist in an environment transformed by the digital age. Cultural Data Studies use a variety of digital tools in conjunction with the appropriate methodologies to ask new questions of cultural data and to engage deeply with current and future social challenges. This module focuses on an in-depth exploration of key data infrastructures and digital methodsfor analysis in the Digital Humanities and for use in creative and cultural projects.

Contents

~Digital cultures of knowledge (digital humanities, history of science and culture, media theory, cultural informatics, history of technology).
~Software infrastructures (e.g., Big Data and Linked Data applications), 
~Data modeling (data structures and software engineering), 
~ Digital image processing, 
~ Text and Corpus Analysis, 
~ Social Network Analysis, 
~ Machine-Based Learning

ECTS-Points

7

Planning and implementation of projects in Cultural Data Studies / Digital Humanities.

Goals

This practice-oriented university course provides skills for planning and implementing digital, data-based research projects in the cultural sector. This module provides insight into diverse topics and strategies for e project development of digital research projects: from project conception and finding solution strategies, to funding, dealing with data, and the practical implementation of projects in interdisciplinary teams. These strategies and methods are both evaluated and applied within an own project. The focus of the module is accordingly on the practical aspects and best practice examples of digital project work, which supports and accompanies the final project of the course initiated by the students themselves through a combination of compulsory and elective subjects.

Contents

~ Conception and implementation of a practical project
~ Problem analysis and solution models,
~ Expert interviews and feedback,
~ Open Data, data monitoring, data policy, legal aspects & data law.
~ Optional: Fundraising Opportunities & Requirements. 
~ Optional: Sustainability and integration of SDGs in the creative & cultural sector.
~ Optional: Diversity & Inclusion for Teams.

ECTS-Points

7

Practical Project in Cultural Data Studies / Digital Humanities

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

Final Thesis

scholary work

ECTS-Points

5

Master Thesis

ECTS-Points

25

Master of Arts (MediaArtHistories - Advanced)

Courses cover Media Art genres such as Net, Telematic and Genetic Art as well as the most recent reflections on Nano, Bio and Transgenic Art, Video Games, Computer Graphics and Animation, Virtual Reality, Augmented Reality, and Intelligent Environments, Hacktivism and Tactical Media, Performance, Glitch Art, hybrid art and Robotics. MediaArtHistories offers a basis for understanding the evolutionary history of media, from historic examples such as the Laterna Magica and Mechanical Automaton of the 17th century, to computer art at the earliest stages of the Internet in the mid-Twentieth Century and the algorithmic art of today. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory. Excursions, and on site faculty seminars, introduce students to the main cultural heritage institutions in the field, such as Ars Electronica and ZKM, archives such as the Archive of Digital Art (ADA www.digitalartarchive.at), festivals such as Transmediale, and the Media Art market.

Elective Groups

Elective Group Media Art, Science and Technology Research

The attendance time consists of two nine-day modules in which seminars, exercises and lectures on the topics listed below take place.

The attendance modules will take place in 2022/2023 on the following dates:
Module 1: 01. - 09.10.2022
Module 2: 01. - 09.12.2022
Module 3: 16. - 24.09.2023
Module 4: 02. - 10.12.2023

Teaching Language: English

Media Histories & Media Art Research

Goals

Foundational knowldege for the meta-disciplinary field of Media Art Histories are presented and analysed in this module. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory.

Contents

~ Media Histories, Media Theory & Media Archeology 
~ Art & Science Methodologies
~ History of Science & Technology
~ Theory of Perception, Art & Cognition 
~ History Immersion & Emotion and other prevalent tropes 

ECTS-Points

7

Digital Archiving and Preservation Strategies

Goals

This module enables the opportunity to learn about the materials of media art, the risks for their preservation, and the strategies available for some of the specific media, such as audio, video interfaces or software. Participants will also learn about different methods and aims of documentation, and some of the varied approaches being used in the field.

Contents

~ Preservation and Conservation of Digital Art
~ Digital Art Archiving and Documentation
~ Documentation Strategies Using Historical to Contemporary Examples 
~ Trends and Developments in Metadata, Keywording, & Thesauri
~ Standards in Documentation and Archiving Born-Digital Cultural Heritage

ECTS-Points

7

Exhibiting, Curating and Collecting in the Digital Age

Goals

Perspectives on art-making and curating that consider forms of production through contemporary digital networks as well as increased reliance on digital technologies ist he fosuc is this module. It explores how art institutions, conservators, curators and scholars have helped, through curatorial practice, to integrate digital art into the wider field of contemporary art.

Contents

~ Forerunning Media Art Institutions 
~ Planning Spaces of Digital Interaction & Engagement 
~ Design & Function of Mediated Knowledge Spaces 
~ Future Trends in Artistic Media
~ From Virtual Exhibitions to Textual Scholarly Productions 

ECTS-Points

7

Genres and Parameters of Media in Art, Science and Technology

Goals

New media art refers to artworks created with new media techologies and are informed by art, science and technology, including many genres that have only exisited for the past 40 years of less. It differentiates itself by its resulting cultural objects and social events, which can be seen in opposition to those deriving from old visual arts and requires an expanded understanding of media for art and science.

Contents

~ Evolution of Media Art Genres since pre-digital to contemporary times
~ Overview of Genres: (Virtual Art and Mixed Reality / Computer Art and Software Art / Telematic Art / Performance / Internet Art / Game Art / Machine Art / Glitch Art / Activism / Haktivism and Tactical Media / Bio Art and Transgenic Art)
~ Interactivity as Paradigm 
~ Media and Their Applications: (Augmented Spaces / Medial Performance / Locative Media / Interface Design / Programming for the Web / 

ECTS-Points

7

Case Studies and Institutions in Media Art Futures

Goals

Media Art is increasingly common in museums and archives, galleries and private collections, and other more unexpected places. This module brings together the critical mass of expertise with representation from Media Art Research outcomes, archiving initiatives, artists, collectors and collecting institutions, festivals, found in freelance, public and private entities.

Contents

~ Excursions (Ars Electronica, Linz AT; Center for Art and Media, Karlsruhe DE) 
~ Regional excursion
~ Bi-yearly MediaArtHistories Conference, various locations
~ Interviews with local players, 
~ Compare and contrast institutions, 
~ Regional/interregional methods of cultural/technological policies and their influence on the field.

ECTS-Points

7

Media Art Criticism & Writing for Research and the Public

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Art Criticism Writing
~ Academic Journal Writing
~ Writing for Multimedia
~ Scholarly research and analysis on a genre, specific work or artist including its contemporary or historical parameters.  
~ Future Directions in Knowledge Transfer

ECTS-Points

7

Research on Institutionalization of Media Arts

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation
Teaching objectives
Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

ECTS-Points

9

Practical Project in Media Art, Science and Technology

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

Elective Group Internship

intro text module lists (en)

Advanced work in situ in the Media Histories & Media Art Research

Goals

Foundational knowldege for the meta-disciplinary field of Media Art Histories are presented and analysed in this module. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory.

Contents

~ Advanced work in situ Media Histories, Media Theory & Media Archeology 
~ Working experience with Art & Science Methodologies
~ History of Science & Technology
~ Theory of Perception, Art & Cognition 
~ History Immersion & Emotion and other prevalent tropes 

ECTS-Points

7

Advanced work in situ in the Digital Archiving and Preservation Strategies

Goals

This module enables the opportunity to learn about the materials of media art, the risks for their preservation, and the strategies available for some of the specific media, such as audio, video interfaces or software. Participants will also learn about different methods and aims of documentation, and some of the varied approaches being used in the field.

Contents

~ Preservation and Conservation of Digital Art
~ Digital Art Archiving and Documentation
~ Documentation Strategies Using Historical to Contemporary Examples 
~ Trends and Developments in Metadata, Keywording, & Thesauri
~ Standards in Documentation and Archiving Born-Digital Cultural Heritage

ECTS-Points

7

Advanced work in situ in the Exhibiting, Curating and Collecting in the Digital Age

Goals

Perspectives on art-making and curating that consider forms of production through contemporary digital networks as well as increased reliance on digital technologies ist he fosuc is this module. It explores how art institutions, conservators, curators and scholars have helped, through curatorial practice, to integrate digital art into the wider field of contemporary art.

Contents

~ Forerunning Media Art Institutions 
~ Planning Spaces of Digital Interaction & Engagement 
~ Design & Function of Mediated Knowledge Spaces 
~ Future Trends in Artistic Media
~ From Virtual Exhibitions to Textual Scholarly Productions 

ECTS-Points

7

Advanced work in situ in the Genres and Parameters of Media in Art, Science and Technology

Goals

New media art refers to artworks created with new media techologies and are informed by art, science and technology, including many genres that have only exisited for the past 40 years of less. It differentiates itself by its resulting cultural objects and social events, which can be seen in opposition to those deriving from old visual arts and requires an expanded understanding of media for art and science.

Contents

~ Evolution of Media Art Genres since pre-digital to contemporary times
~ Overview of Genres: (Virtual Art and Mixed Reality / Computer Art and Software Art / Telematic Art / Performance / Internet Art / Game Art / Machine Art / Glitch Art / Activism / Haktivism and Tactical Media / Bio Art and Transgenic Art)
~ Interactivity as Paradigm 
~ Media and Their Applications: (Augmented Spaces / Medial Performance / Locative Media / Interface Design / Programming for the Web / 

ECTS-Points

7

Advanced work in situ in the Case Studies and Institutions in Media Art Futures

Goals

Media Art is increasingly common in museums and archives, galleries and private collections, and other more unexpected places. This module brings together the critical mass of expertise with representation from Media Art Research outcomes, archiving initiatives, artists, collectors and collecting institutions, festivals, found in freelance, public and private entities.

Contents

~ Excursions (Ars Electronica, Linz AT; Center for Art and Media, Karlsruhe DE) 
~ Regional excursion
~ Bi-yearly MediaArtHistories Conference, various locations
~ Interviews with local players, 
~ Compare and contrast institutions, 
~ Regional/interregional methods of cultural/technological policies and their influence on the field.

ECTS-Points

7

Internship

ECTS-Points

9

Elective Group Crossmedia Exhibition Strategies

The university course "Crossmedia Exhibition Development" aims to provide students with in-depth problem- and application-oriented skills and knowledge in applied practice of the discipline of image science through a networking of teaching, teaching-related research and practice. The university course has an interdisciplinary orientation and offers students the opportunity to acquire compact basic knowledge in order to professionally develop exhibition development and cross-media knowledge transfer of (scientific) exhibitions and to be able to professionally implement exhibitions through scientifically sound knowledge in all relevant areas. The course imparts basic knowledge of exhibition development in connection with media theory and practice, especially with the most current strategies of participatory and convergent multimedia mediation.

The three classroom modules will take place on the following dates in 2023:
Module 1: 17 - 21.04.2023
Module 2: 12 - 16.06.2023
Module 3: 28.08. - 01.09.2023

Teaching language: German or English

Crossmedia knowledge transfer and storytelling in culture and science

Goals

This module introduces the history and theory of the development of exhibitions from the tangible agora to modern virtual exhibitions as examples of crossmedia knowledge transfer. From experiential environments to digital mediation and intervention, different types of scientific, artistic and commercial exhibitions and their mediation are analyzed. Analyzing visitor studies for museums and user experience for digital environments give insights into the parameters and possibilities of storytelling aimed at expanding knowledge.

Contents

~ Introduction to exhibition conception and development
~ Crossmedia storytelling for the Culture and Creative Sector    
~ Overview from tangible to virtual dramaturgy for knowledge transfer
~ Visitor research and UX design for museology and cultural management
~ Introduction to time and project management for cultural projects

ECTS-Points

7

Media convergence and diversity for contemporary exhibitions in the post-digital age.

Goals

Exhibitions exist in an environment transformed by the digital age. Exhibition development today must answer the contemporary audience’s expectations to combine haptic and digital engagement, as well as opportunity for interactive and participative knowledge construction. This module focuses on the conceptual development of multi-media interpretive techniques as well as deeper examination of crossmedia exhibition project organization most commonly used in creative and cultural projects.

Contents

~ Types of interpretation and exhibiting - scientific / artistic / commercial exhibitions .
~ Types of mediation and their multiple media forms specifics for virtual, permanent or traveling exhibitions
~ Examining participative methods and rationale for audience engagement and co-creation
~ Image & text design for various media applications
~ Case studies of outstanding projects by international lecturers

ECTS-Points

7

Planning and implementation of crossmedia exhibition projects

Goals

The praxis oriented university course imparts expertise for integrating a variety of diverse media into knowledge transfer spaces.Individuals coming from the cultural and media sector who want to explore future-oriented approaches and develop crossmedia exhibition strategies step into real praxis during this module. The focused on practical aspects and best practice examples through both mandatory and optional elements supports individually initiated projects that complete the course.

Contents

~ Design and implementation of a practical project,
~ Problem analysis and solution models,
~ Expert discussions and feedback,
~ Idea development and networking,
~ Sustainability and integration of SDGs in creative & cultural sector.
~ Diversity & inclusion for teams and audience
~ Optional: copyright and lending, legal and insurance,
~ Optional: funding and fundraising/sponsorship,
~ Optional: communication and marketing,

ECTS-Points

7

Practical project in crossmedia exhibition development

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

Elective Group Photography / Mechanically Reproduced Images

The attendance time consists of three five-day modules in which seminars, exercises and lectures on the topics listed below take place.

The three attendance modules will take place in 2022 on the following dates:
Module 1: 04 - 08.04.2022
Module 2: 20 - 24.06.2022
Module 3: 05 - 09.09.2022

Teaching Language: German

In addition, the students work on a practical project at home (the latter is a scientific or research-practical work on photography / technically reproduced images).

History and technology of photography

ECTS-Points

7

Theory of photography / technically reproduced images, photographic genres, photographic art

ECTS-Points

7

Image circulation and markets

ECTS-Points

7

Scientific or practical research work in the field of photography / technically reproduced images.

ECTS-Points

9

Elective Group Image & Science

The Elective Group "Image & Science" aims to provide students with in-depth problem- and application-oriented skills and knowledge in applied practice of the discipline of image science by linking teaching, teaching-related research and practice. The university course is interdisciplinary and offers students the opportunity to acquire compact basic knowledge in order to understand and classify motive-history, theory and aesthetics of images of science as well as to be able to professionally implement the practical creation of visualizations of data and scientific results.

Context and change in information society systems and theories

Contents

History and theory on the development of systems and techniques for visualization of scientific content 

ECTS-Points

7

Evaluation of visualization tools and development of visualizations

Contents

Deeper look into visualzation techniques und visualization tools

ECTS-Points

7

Planning and implementation of projects in Image and Science

Contents

Experience with visualization techniques and tools

ECTS-Points

7

Practical project in Image and Science

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

ECTS-Points

9

Elective Group Cultural Data Studies / Digital Humanities

History and Theories of Information Society and Analysis

Goals

This module introduces the history and theory of the information society, from pre-digital communication to the field of cultural heritage and contemporary technologies. Different types of knowledge cultures will be analyzed from different perspectives such as digital humanities and history of science or cultural informatics. Methods of information analysis are presented that bring together cultural research questions with the possibilities of computer science.

Contents

~ Development and change of the information society,
~ Introduction to digital cultures of knowledge (digital humanities, history of science and culture, media theory, cultural informatics, history of technology)
~ Media archives and cultural memory,
~ Computational knowledge extraction,  
~ Historical development of computer vision and visualization.

ECTS-Points

7

Methods and Tools in Digital Humanities

Goals

The Humanities exist in an environment transformed by the digital age. Cultural Data Studies use a variety of digital tools in conjunction with the appropriate methodologies to ask new questions of cultural data and to engage deeply with current and future social challenges. This module focuses on an in-depth exploration of key data infrastructures and digital methodsfor analysis in the Digital Humanities and for use in creative and cultural projects.

Contents

~Digital cultures of knowledge (digital humanities, history of science and culture, media theory, cultural informatics, history of technology).
~Software infrastructures (e.g., Big Data and Linked Data applications), 
~Data modeling (data structures and software engineering), 
~ Digital image processing, 
~ Text and Corpus Analysis, 
~ Social Network Analysis, 
~ Machine-Based Learning

ECTS-Points

7

Planning and implementation of projects in Cultural Data Studies / Digital Humanities.

Goals

This practice-oriented university course provides skills for planning and implementing digital, data-based research projects in the cultural sector. This module provides insight into diverse topics and strategies for e project development of digital research projects: from project conception and finding solution strategies, to funding, dealing with data, and the practical implementation of projects in interdisciplinary teams. These strategies and methods are both evaluated and applied within an own project. The focus of the module is accordingly on the practical aspects and best practice examples of digital project work, which supports and accompanies the final project of the course initiated by the students themselves through a combination of compulsory and elective subjects.

Contents

~ Conception and implementation of a practical project
~ Problem analysis and solution models,
~ Expert interviews and feedback,
~ Open Data, data monitoring, data policy, legal aspects & data law.
~ Optional: Fundraising Opportunities & Requirements. 
~ Optional: Sustainability and integration of SDGs in the creative & cultural sector.
~ Optional: Diversity & Inclusion for Teams.

ECTS-Points

7

Practical Project in Cultural Data Studies / Digital Humanities

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

Final Thesis

scholary work

ECTS-Points

5

Master Thesis

ECTS-Points

25

Certified Program

Courses cover Media Art genres such as Net, Telematic and Genetic Art as well as the most recent reflections on Nano, Bio and Transgenic Art, Video Games, Computer Graphics and Animation, Virtual Reality, Augmented Reality, and Intelligent Environments, Hacktivism and Tactical Media, Performance, Glitch Art, hybrid art and Robotics. MediaArtHistories offers a basis for understanding the evolutionary history of media, from historic examples such as the Laterna Magica and Mechanical Automaton of the 17th century, to computer art at the earliest stages of the Internet in the mid-Twentieth Century and the algorithmic art of today. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory. Excursions, and on site faculty seminars, introduce students to the main cultural heritage institutions in the field, such as Ars Electronica and ZKM, archives such as the Archive of Digital Art (ADA www.digitalartarchive.at), festivals such as Transmediale, and the Media Art market.

Module & Project - Total of 30 ECTS

Elective Group Media Art, Science and Technology Research

The attendance time consists of two nine-day modules in which seminars, exercises and lectures on the topics listed below take place.

The attendance modules will take place in 2022/2023 on the following dates:
Module 1: 01. - 09.10.2022
Module 2: 01. - 09.12.2022
Module 3: 16. - 24.09.2023
Module 4: 02. - 10.12.2023

Teaching Language: English

Media Histories & Media Art Research

Goals

Foundational knowldege for the meta-disciplinary field of Media Art Histories are presented and analysed in this module. Explored in depth are key methods and theory from Digital Humanities, Image Science, Media Archaeology, Sound Studies, the Intellectual History of Science & Technology, and Digital Gender Theory.

Contents

~ Media Histories, Media Theory & Media Archeology 
~ Art & Science Methodologies
~ History of Science & Technology
~ Theory of Perception, Art & Cognition 
~ History Immersion & Emotion and other prevalent tropes 

ECTS-Points

7

Digital Archiving and Preservation Strategies

Goals

This module enables the opportunity to learn about the materials of media art, the risks for their preservation, and the strategies available for some of the specific media, such as audio, video interfaces or software. Participants will also learn about different methods and aims of documentation, and some of the varied approaches being used in the field.

Contents

~ Preservation and Conservation of Digital Art
~ Digital Art Archiving and Documentation
~ Documentation Strategies Using Historical to Contemporary Examples 
~ Trends and Developments in Metadata, Keywording, & Thesauri
~ Standards in Documentation and Archiving Born-Digital Cultural Heritage

ECTS-Points

7

Exhibiting, Curating and Collecting in the Digital Age

Goals

Perspectives on art-making and curating that consider forms of production through contemporary digital networks as well as increased reliance on digital technologies ist he fosuc is this module. It explores how art institutions, conservators, curators and scholars have helped, through curatorial practice, to integrate digital art into the wider field of contemporary art.

Contents

~ Forerunning Media Art Institutions 
~ Planning Spaces of Digital Interaction & Engagement 
~ Design & Function of Mediated Knowledge Spaces 
~ Future Trends in Artistic Media
~ From Virtual Exhibitions to Textual Scholarly Productions 

ECTS-Points

7

Genres and Parameters of Media in Art, Science and Technology

Goals

New media art refers to artworks created with new media techologies and are informed by art, science and technology, including many genres that have only exisited for the past 40 years of less. It differentiates itself by its resulting cultural objects and social events, which can be seen in opposition to those deriving from old visual arts and requires an expanded understanding of media for art and science.

Contents

~ Evolution of Media Art Genres since pre-digital to contemporary times
~ Overview of Genres: (Virtual Art and Mixed Reality / Computer Art and Software Art / Telematic Art / Performance / Internet Art / Game Art / Machine Art / Glitch Art / Activism / Haktivism and Tactical Media / Bio Art and Transgenic Art)
~ Interactivity as Paradigm 
~ Media and Their Applications: (Augmented Spaces / Medial Performance / Locative Media / Interface Design / Programming for the Web / 

ECTS-Points

7

Case Studies and Institutions in Media Art Futures

Goals

Media Art is increasingly common in museums and archives, galleries and private collections, and other more unexpected places. This module brings together the critical mass of expertise with representation from Media Art Research outcomes, archiving initiatives, artists, collectors and collecting institutions, festivals, found in freelance, public and private entities.

Contents

~ Excursions (Ars Electronica, Linz AT; Center for Art and Media, Karlsruhe DE) 
~ Regional excursion
~ Bi-yearly MediaArtHistories Conference, various locations
~ Interviews with local players, 
~ Compare and contrast institutions, 
~ Regional/interregional methods of cultural/technological policies and their influence on the field.

ECTS-Points

7

Media Art Criticism & Writing for Research and the Public

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Art Criticism Writing
~ Academic Journal Writing
~ Writing for Multimedia
~ Scholarly research and analysis on a genre, specific work or artist including its contemporary or historical parameters.  
~ Future Directions in Knowledge Transfer

ECTS-Points

7

Research on Institutionalization of Media Arts

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation
Teaching objectives
Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

ECTS-Points

9

Practical Project in Media Art, Science and Technology

Goals

Flexible learning enables the student to determine the direction and the final outcome of the subjects of the university course by choosing and implementing the content, structure and objectives of the final research or practical project.

Contents

~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
~ Project completion with presentation and documentation

ECTS-Points

9

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