While infrastructure and technology are clearly important considerations, digital transformation is as much about the people and changing the way they approach business problems and where they look to find solutions. According to the Human Capital Digital Inclusion and Skills 2018 Report, 17 % of the EU population had no digital skills in 2017, the main reason being that they did not use the internet or did so only seldom. Advanced digital skills are becoming a prerequisite for entry into many jobs and have a wide range of applications, even beyond domains where they are needed for core tasks. Across competence dimensions, the largest skills deficit, both among the active labour force and the population at large, relates to the use of software for content manipulation. Almost one in three internet users in the EU has no skills in this area (i.e. they declared to not to have carried out any of the activities considered under this dimension, which range from relatively basic text treatment and spreadsheet-based work to video editing and coding). Digital talents are the backbone of the digital transformation of companies. The digital transformation of a territory is only possible if local businesses have the right talents to acquire and harness the required digital technologies. Digital talent is not only important for local companies. Local administrations, universities and research centres also need to attract key talents with the ability to radically shape the city’s digital ecosystem. Hiring and retaining the right talent with the appropriate skillset has become one of the most critical challenges faced by European businesses. In today’s globalized and hypercompetitive world, talent acquisition strategies constitute a top priority for businesses to innovate and grow. The project responds to the challenges of the temporary world.


Projektzeitraum 01.09.2019 - 31.05.2022
Fördergeber EU
Erasmus+ Logo - Europäische Union

Department für Wissens- und Kommunikationsmanagement

Projekt­verantwortung (Universität für Weiterbildung Krems) Mag. Kay Mühlmann


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