• Graduation

    Certificate

  • ECTS-Points

    24

  • Learning format

    Blended Learning

  • Duration

    2 semesters, part time

  • Start

    Summer semester 2025, 5 May 2025

  • Costs

    EUR 3.500,--

  • Admission requirements

    According to curriculum

  • Language

    German or English

  • Study location

    Krems (AT)

  • Curriculum

    Curriculum (PDF | 137 KB)

  • Stackable Program

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The Certificate Program “Crossmedia Exhibition Development” (from 2007 to 2021 Exhibition Design and Management) is a unique European program of the Center for Image Science, which allows participants to benefit from the knowledge and work experience of outstanding experts in the field of scientific and cultural exhibition makers and media producers.
Wendy Coones

Exhibitions are developed at the confluence of innovation, where tradition and transformation flow together through the cultural sector.

Wendy Coones, M.Ed

Course Coordinator

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Wendy Coones

Wendy Coones, M.Ed

Course Coordinator

Verena Wagner

Verena Wagner

Organisations Assistant

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Upskilling and Reskilling

  • Interdisciplinary orientation for curating engaging learning experiences for a wide public.
  • Acquisition of essential foundational knowledge for exhibition development and cross-media knowledge transfer of academic exhibition.
  • Realization of innovative knowledge showcases developed through well-founded theory and practical application in relevant areas.

  • practice-oriented

  • digital transformation

  • global/international perspective

Stackable Programs can be combined to follow personal pathways culminating in an academic degree.

After the first Certificate Program (CP), many other options are open, such as an academic degree (Master of Science (CE), Master of Arts (CE), Master Professional).
students on campus

The Stackable Program offers me complete flexibility in the design of my studies.

Tanja Kohl

Student

What possibilities does a stackable program offer you?

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Stipends and Financing

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ECTS
Elective Group Crossmedia Exhibition Strategies

The university course "Crossmedia Exhibition Development" aims to provide students with in-depth problem- and application-oriented skills and knowledge in applied practice of the discipline of image science through a networking of teaching, teaching-related research and practice. The university course has an interdisciplinary orientation and offers students the opportunity to acquire compact basic knowledge in order to professionally develop exhibition development and cross-media knowledge transfer of (scientific) exhibitions and to be able to professionally implement exhibitions through scientifically sound knowledge in all relevant areas. The course imparts basic knowledge of exhibition development in connection with media theory and practice, especially with the most current strategies of participatory and convergent multimedia mediation. The three classroom modules will take place on the following dates in 2023: Module 1: 17 - 21.04.2023 Module 2: 12 - 16.06.2023 Module 3: 28.08. - 01.09.2023

  • Contents

    ~ Introduction to exhibition conception and development
    ~ Crossmedia storytelling for the Culture and Creative Sector    
    ~ Overview from tangible to virtual dramaturgy for knowledge transfer
    ~ Visitor research and UX design for museology and cultural management
    ~ Introduction to time and project management for cultural projects

  • Contents

    ~ Types of interpretation and exhibiting - scientific / artistic / commercial exhibitions .
    ~ Types of mediation and their multiple media forms specifics for virtual, permanent or traveling exhibitions
    ~ Examining participative methods and rationale for audience engagement and co-creation
    ~ Image & text design for various media applications
    ~ Case studies of outstanding projects by international lecturers

  • Contents

    ~ Design and implementation of a practical project,
    ~ Problem analysis and solution models,
    ~ Expert discussions and feedback,
    ~ Idea development and networking,
    ~ Sustainability and integration of SDGs in creative & cultural sector.
    ~ Diversity & inclusion for teams and audience
    ~ Optional: copyright and lending, legal and insurance,
    ~ Optional: funding and fundraising/sponsorship,
    ~ Optional: communication and marketing,

  • Contents

    ~ Independent project conception and realization with thesis formation in a scientific or research-practical application context.
    ~ Project completion with presentation and documentation

The Crossmedia Exhibition Development program is structured into four modules taking place on the UWK campus during 2 Presence-Blocks.

The first block (May 12-16, 2025) concentrates on "Knowledge Transfer and Storytelling in Cultural & Scientific Sectors" and "Forms of Audience Interaction"

The second block (June 23-27, 2025) emphasizes "Media Convergenge in the Digital Age" and includes also "Qualitative and Quantitative Audience Research."

Before, between and after the Presence-Blocks have the opportunity to engage deeper in the online learning materials. A quarter of the course work includes a Praxis element in which students may choose an activity like developing and exhibition project, participating in an internship or independent study, or participating on a number of Arts & Cultures Labs.  

The continuing education program “Crossmedia Exhibition Development” provides students with in-depth problem- and application-oriented skills and knowledge in the theoretical foundations of the discipline of visual studies by linking teaching, teaching-related research and practice. The continuing education program is interdisciplinary and offers students the opportunity to acquire compact basic knowledge in order to professionally develop exhibitions and cross-media knowledge transfer of (scientific) exhibitions and to be able to professionally implement exhibitions through scientifically sound knowledge in all relevant areas. The continuing education program imparts basic knowledge of exhibition development in connection with media theory and practice, especially with the latest strategies of audience-oriented participatory and convergent multimedia mediation.

After completing the continuing education program, students will be able to:
- recognize and apply strategies of cross-media exhibition conception and development,
- apply participatory methods with active involvement of the audience (incl. co-creation) for knowledge transfer in cultural and scientific fields,
- implement innovative and inclusive strategies for applied research as well as for art and cultural studies project practice.

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